The Waverly Hotel

Presenting details from our Identity Design work for The Waverly, a boutique hotel in Tennessee.

The logo mark is derived from the alphabet W and is given a signature-like, flowy, ribbon-y treatment that adds ease and elegance. The form is thoughtfully designed in a way that it follows a fluid trajectory and gives the identity a modern look and feel.

The Belmont Shore Inn

Branding Work for The Belmont Shore Inn, California.

The flowy font in the logo represents the relaxed, beach vibe of the hotel. The idea behind the design is to fuse beach bohemian style with elegance.

THE LONE STAR AXE THROWING

Displaying Branding Work for a US based Sports & Entertainment brand The Lone Star Axe Throwing. Keeping in mind the masculine premise of cowboy culture, a the branding reflected a lot of rough and raw edges, glimpse of rodeo culture and inspired by old American western cinema.